How to select the best SEO keywords for your business.

January 29, 2015 - 2 minutes read
  1. Write down your choices for the 5 to 10 most relevant keywords for the page.
  2. Go on Google AdWords. If you do not already have a Google Account, create one. It’s free.
  3. Once on Google AdWords, go in the Tools menu and select Keyword Planner.
  4. Select Search for new keyword and ad group ideas. This will bring you to a page where you can input the keywords you have written down as well as the address of the page you are optimizing and your product/service category.
  5. Once you have entered your information click on the Get ideas button.
  6. Right below the Search volume trends graphic, you will see two tabs; Ad group ideas and Keyword ideas. Click onKeyword ideas tab. It was a bit complicated to reach, but this is the magic page.
  7. Here, you can plug in your search terms (the keywords you wrote down) and find the average monthly searches for each of them. Now you know if people are actually searching for the keywords you came up with and how often they do so. You want to make sure the keywords you will be optimizing your page for are as popular as possible while still being very relevant to your page theme.
  8. Below your search terms you will find keyword suggestions from Google as well as their own average monthly searches. Look for relevant keywords with high average monthly searches.
  9. Now, come up with your final list of five relevant keywords with the highest average monthly searches. These will be your targeted keywords for optimizing your webpage. It is likely to be a combination of some of your own keywords and ones suggested to you by Google.